About Us
About Belvedir™
"Grooming shouldn’t just be safe — it should feel magical."
Our Mission
At Belvedir™, we don’t just design grooming tools; we design peace of mind. Our mission is to bring comfort, confidence, and care to every cat and cat parent in the world. We believe that grooming should never hurt, scare, or stress your feline companion.
From our purring-quiet trimmers to our signature KittySkinSafe™ technology, everything we create is built to protect what matters most: your cat’s comfort and your trust. We prioritize prevention over reaction, making at-home self-care easier and stress-free.
Who We Are
Belvedir™ is a cat-first company founded by cat parents, for cat parents. What started with a single quiet, skin-safe trimmer has grown into a global movement trusted by over 50,000 cat families.
We design with empathy and rigor. Every product is tested on 500+ real cats before launch and crafted with premium-grade materials built to last. We solve real everyday problems—from painful matting to noise-triggered fear—ensuring that self-care feels easy and affordable.
The Team Behind the Brand
Founded in 2023 and led by CEO Darwin Bricio, Belvedir™ was created to fill a gap in pet care: tools that actually work without pain. With over 10 years of experience in retail and operations, Darwin’s obsession with quality and results drives our entire team.
- Carol Vega (Customer Care): Leads our support with a compassionate, cat-parent mindset.
- Cristina J. (Creative Lead): Oversees our branding and community engagement.
- Amber M. (Logistics): Ensures smooth delivery from our Illinois-based hub.
🚫 Beware of Imitations
Important: We do NOT sell on Amazon, Walmart, or any other marketplaces.
Belvedir™ products are exclusively available through our official store. This is the only way to protect your purchase, your cat, and the integrity of our brand.